Articles

Straight answers on web, design and print

Guides written by the studio for Cornwall business owners: what things cost, how long they take, what to supply, and how to get found online.

Web design

What should a website cost in Cornwall in 2026?

There is no single price for a website, but there are clear reasons some cost a few hundred pounds and others several thousand. Here is what really drives the figure for a Cornwall business, and the running costs to plan for.

Web design

How long does a website build actually take?

The honest timeline for a website depends less on how fast anyone types and more on scope, content and decisions. Here is what really drives how long a Cornwall business's site takes to build.

Web design

Website design brief template for small businesses

A simple, practical template for briefing a website project, written for small businesses in and around Truro. Fill it in before design starts and you will save time, money and a good deal of second guessing.

E-commerce

WordPress vs static vs Shopify: which suits your business?

WordPress, a static build or Shopify each suits a different kind of business. Here is how to tell which one fits yours, in plain terms for a Cornwall owner.

Web design

How to tell if your website is costing you enquiries

Plenty of Cornwall businesses have a website that looks perfectly fine but quietly turns visitors away before they ever get in touch. Here is how to tell if yours is one of them, and what to check first.

SEO

Core Web Vitals explained without the jargon

Core Web Vitals are Google's three scores for how your website feels to a real visitor. Here is what LCP, INP and CLS mean, why they matter for a Cornwall business, and how to improve them without a redesign.

Print

What goes in a print-ready artwork file

A print-ready file is the finished, checked artwork a print run can use without surprises. This guide explains what one contains, why each part matters, and how the studio prepares yours.

Print

Paper stocks and finishes: a plain-English guide

The paper you print on is the first thing a customer touches, and it shapes the impression before a word is read. This is a plain-English guide to choosing the right weight, coating and finish for the job.

SEO

How local SEO actually works for Cornwall businesses

A plain guide to how local search really works in Cornwall: the map pack, your Google Business Profile, reviews and the website signals that get you found in Truro and beyond.

SEO

Google Business Profile setup for a Cornwall business

A plain, practical walk through setting up and verifying a Google Business Profile for a Cornwall business, from choosing the right category to keeping seasonal hours and reviews up to date.

Branding

Logo design process: what to expect and what to supply

A plain guide to how a logo project works with Cornwall Design & Print, from the brief you supply at the start to the print ready files you receive at the end.

Web design

When to redesign rather than patch your website

Some websites just need a few fixes, others need starting again. Here is how a Cornwall small business can tell the difference, and time the decision well.

Branding

What makes a good logo (and what to avoid)

A good logo is simple, legible and works everywhere from a shopfront to a phone screen. Here is how to tell a strong design from a weak one.

Branding

Rebrand or brand refresh: which does your business need

A refresh updates what you have. A rebrand replaces it. Knowing which you need saves money and protects the recognition you have already built.

Branding

Brand guidelines: what they are and why a small business needs them

Brand guidelines are the rulebook for how your brand looks and sounds. They keep everything consistent, whoever is putting your materials together.

Digital marketing

Google Ads vs SEO: which should a Cornwall business start with

Ads bring visitors quickly but stop the moment you stop paying. SEO is slower but compounds. Here is how to choose where to start.

Digital marketing

Is Google Ads worth it for a small Cornwall business?

Google Ads can be worth it when the numbers work and the website converts. It is a waste when either of those is missing. Here is how to tell.

Digital marketing

Social media for Cornwall small businesses: what actually works

You do not need to be on every platform posting daily. You need the right one for your business, done consistently. Here is how.

E-commerce

Do you need an online shop, or just a website?

An online shop is powerful but adds cost and upkeep. Many businesses are better served by a strong website. Here is how to decide.

E-commerce

How to reduce cart abandonment on a small online shop

Most abandoned baskets come down to surprise costs, a clunky checkout or a lack of trust. Fixing those recovers sales you have already half won.

Print

Choosing the right flyer size and format

The right flyer size depends on how much you have to say, how you will hand it out, and your budget. Here is how the common UK sizes compare.

Print

Business card design: what makes one work

A good business card is clear, well made and easy to act on. Here is what to include, what to leave off, and how to get it printed properly.

SEO

Why isn't my Cornwall business showing on Google Maps?

If your business is missing from Google Maps, the cause is usually verification, eligibility or weak local ranking signals. Each has a fix.

SEO

How to write website content that ranks without keyword stuffing

Content ranks when it genuinely answers what people search for, written clearly for humans. Keyword stuffing does the opposite. Here is the approach.

Web design

Freelancer, agency or DIY: who should build your website

Each route has real trade offs in cost, control and support. Here is an honest comparison to help you choose the right one for your business.

Web design

Website accessibility: what UK businesses need to know

Accessibility means your website works for people with disabilities. In the UK it is both a legal expectation and simply good practice. Here is the plain version.

Web design

How to choose a web designer in Cornwall

Choosing a web designer is mostly about asking the right questions. Here is what to ask, what to look for, and the warning signs worth heeding.

Written by the studio, for Cornwall businesses

These articles answer the questions we get asked most, in plain English and without a sales pitch. If you would rather just talk it through, get in touch.